John Kellogg

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John Kellogg (February 26, 1852 – December 14, 1943) was the inventor of Kellogg cereal. His development of dry breakfast cereals was largely responsible for the creation of the flaked-cereal industry. He was an advocate of early germ theory, an approached treatment in a holistic manner, actively promoting the use of yogurt enemas to clear "intestinal flora" and sun-bathing. Kellogg dedicated the last 30 years of his life to promoting eugenics and racial segregation.

Foods

The foods Kellogg developed tended to be bland. In this, Kellogg followed the teachings of Ellen G. White and Sylvester Graham who recommended a diet of bland foods to minimize excitement, sexual arousal, and masturbation.

The Kelloggs are best known for the invention of the famous breakfast cereal corn flakes. The development of the flaked cereal in 1894 has been variously described by those involved: Ella Eaton Kellogg, John Harvey Kellogg, his younger brother Will Keith Kellogg, and other family members. There is considerable disagreement over who was involved in the discovery, and the role that they played. Ella and Will were often at odds, and their versions of the story tend to minimize or deny each other's involvement, while emphasizing their own part in the discovery.

Kellogg introduced "Nuttose", the first commercially produced alternative to meat. Nuttose was made primarily from peanuts and resembled "cold roast mutton". By seasoning or marinating, Nuttose could be made to taste like fried chicken or barbeque. Served with mashed potatoes and vegetables, it could mimic a traditional American meal. On November 4, 1895, Kellogg applied for patent involving a "Food Compound" which created a "moist, pasty, adhesive, and brown" butter or paste.